Today on the Listing Agent Lifestyle podcast I want to share a session from the GoGoAcademy we held in Toronto.

We had a great two days with Brendon Burchard, JP Sears, Arlene Dickinson, and our second day was our real estate summit, where we had Dan Sullivan and Sally Hogshead join us, and it's Dan's session you're going to listen to today.

Dan has a wonderful way of reframing procrastination as a super-power, and we've been having a great conversation about it for almost two years over on the Joy of Procrastination podcast.

I think you're going to enjoy this and if you're one of the approximately 7 billion procrastinators on the planet...

This is all part of our Listing Agent Lifestyle, the experience of abundant time, and we had a really great conversation with some great feedback from some of the realtors in the audience.

So don't procrastinate, and enjoy this episode.

Today on the Listing Agent Lifestyle podcast we’re talking with Monsieur Henri Cousineau, from Montreal, where he's a real estate broker focused on leasing office space. He's been a realtor for a very long time and online since 2000! and we talked about the evolution during that time.

We focused in on the chain from getting eyeballs to his website, then people leaving their name and email address, then bonding with them over time, and finally meeting with them face-to-face. We discovered the weakest link for him is getting people to leave their name and their email address once they come to his site.

This is the code to crack, because from there, he's really got a great business dialed in and has been very successful in helping people once he’s able to be in contact with them.

This is a really good episode with a lot of transferable takeaways.

On the Listing Agent Lifestyle podcast today we're talking with Jeffrey Higgins from Beverly Hills, Michigan, where he started as a commercial real estate agent, but is now focused on the residential side.

He's just getting started in an area and running his Getting Listings program to establish himself in a new, targetted neighborhood.

We talked a lot about this whole idea of selecting an area. How to choose the area, and how to parlay your beginning into something that can grow with the profits you make from the early transactions.

This is a great conversations, and we talked a little about the psychology of why the offers we make in the Getting Listings program are so responsive.

Jeffrey is an idea guy just like me, and he likes to take something that's supposed to be a turnkey solution, and use that as a jumping off point for even bigger results and we can use his story to talk about how we all work through the beginning stages of getting established, before looking at Finding Buyers for the listings you're going to get as a result of the Getting Listings program.

On the Listing Agent Lifestyle podcast today we're talking with Siyamak Sasani from Ottawa, Canada. We had a really great conversation, and I knew it was going to be a great conversation when it started... "Dean, I want you to treat me like a blank sheet of paper and write the plan for me"!

Siyamak's a newer agent within the last couple of years. He's in a great market, he's a very personable guy and he's got lots of great business experiences. He has all the confidence in the world. He's already had some success, so he's off to a good start.

We talked about how to establish his Getting Listings program, plan his listing multipliers and we focused on orchestrating referrals from his top 150.

He's a guy who understands, as a businessman, he has to prepare for the growth of his business and he can't be the one cog that is running the whole show. So establishing the proper support, the proper help, and the systems that are going to help with his growth.

Today on the Listing Agent Lifestyle podcast, I want to share a special conversation I recorded with Daymond John from Shark Tank.

Daymond is a great advocate for using your brain, your ingenuity, your creativity over money and Joe Polish and I had a great conversation with Daymond on our I Love Marketing podcast.

He's one of these guys who really looks at the power of broke as a superpower, and I love that framing of it.

One of the questions people always ask me is, 'What do you do if you don't have a lot of money to spend on postcards or direct mail campaigns or buying leads? How do you get started?' and I think there's a lot of great insight into that in this conversation with Daymond.

I think really fits with what we're talking about on our Listing Agent Lifestyle journey here.

Looking for opportunities to be a Market Maker is one of the last remaining secrets to real estate. As the information becomes more available, the difference you can make is in your connections, and your ability to link buyers and sellers.

On today's Listing Agent Lifestyle podcast we're talking with Nate Brill from Surprise, Arizona.

Nate works in an area called Surprise Farms and we had a great conversation about Getting Listings in Surprise Farm and also about Finding Buyers so he can be a Market Maker in that area.

I really enjoy these kinds of conversations because we get to talk about the longevity of these campaigns and the most important thing; which is being able to connect people with what they really want. Buyers for their home.

Today on the Listing Agent Lifestyle podcast, we're talking with Wendy Bell from Ottawa, Canada, where she's a broker of a 160 agent Keller Williams office and has her personal production business that she works with her sister. So that gives a neat opportunity to talk about both scales.

We had a great conversation about the Listing Agent Lifestyle elements, including the top 150 she has with her sister. We then calculated her 'Return on Relationships' and discussed how we can increase that number.

It's a great call looking at the philosophically different approach to Getting Listings, and what I really see as the last information advantage we have as real estate agents and the opportunity available for us.

We covered a lot of ground here, and I think you'll get a lot out of it.

It’s easy to underestimate long-term results, and how your experience of a program improves your returns as you become better able to automate or systematize steps along the way.

Today on the Listing Agent Lifestyle Podcast we're talking with Penny Alper from New York state.

Penny has been in our world since the very beginning. I mean, I've known her as long as we've been working with real estate agents, all the way back to meeting her at a Main Event with Joe Stump, back in early 90’s!

She's an enthusiastic executor and one of the things she's really been focused on is implementing the Getting Listings program. She's gone through a lot of starts and stops over the years and has now got to a consistent level with everything happening on auto pilot, without her having to think about it.

We had a great conversation about longevity, systemizing and investing in the Listing Agent Lifestyle mindsets.

I love talking with Penny and I think you're going to get a lot out of the conversation.

Being ready to commit to your success puts you in a great position. Especially when you find a plan that works.

Today on the Listing Agent Lifestyle Podcast we're talking with Chase McGough from the Dallas, Fort Worth area. Chase is a newer real estate agent, a young guy and he's really got such a great attitude that will set him up to build a strong foundation, based on the things we're talking about here in the Listing Agent Lifestyle.

In this conversation we talk about laying the foundation with his top 150. The people who know, like and trust him already. We then talked about Getting Listings and really, how to build on an area with 600 homes and plan to expand and dominate larger areas. We really touched on all the foundational elements of the Listing Agent Lifestyle.

I think you're really going to enjoy Chase’s energy, and I think we're going to have a lot of great success stories coming from the work he’s doing over the next 12 months, 24 months.

I hope this episode speaks to you if you're in a similar situation. If you're one or two years in, and are ready to get things to take off. 

Today on the Listing Agent Lifestyle podcast, I want to share a great conversation I had with Justin Braithwaite.

Justin is a newer agent. He's been a real estate agent in New York for the last two or three years, and he came to the real estate business as a way to assist in his real estate investing business to help him buy and flip homes.

That mindset of coming into something and thinking about it as a capital investment is an advantage that can really serve him well as he grows and expands his business. Most of the time, people coming into real estate don't think about the work they do to find business as a capital investment providing an ROI, they think about it as an expense, which has a very different feeling.

So, we spent a good portion of the time talking about how he can establish himself in an area of the 1,600 homes he would like to focus on. We talked about the ROI of that 'Getting Listings' work. Then we talked about the return on relationships with the top 150 people in his life. The 150 people who know him, like him, and trust him.

Like most people, he's not necessarily in contact with those 150 people, so we had a really great scenario-running conversation, looking at the results he could see over the next 12 months if he put those referrals steps in place.

There's a lot in this episode, and you're really going to enjoy this conversation.