Hello and welcome to The Listing Agent Lifestyle podcast. My name's Dean Jackson, and today we have a podcast for you. I mean a real podcast. We went over the hour, but I think you're going to agree that this is a really great conversation.

Today I want to share a conversation I had with Chuck Charlton. I first met Chuck and his wife Melissa about 16 years ago when they moved to a brand new area to start their real estate business, and I’ve been with them the whole way, working very closely setting up and helping them get started with the Getting Listings and Finding Buyers programs, and working all the time to, really without having the name for it, build a listing agent lifestyle.

Chuck is one of my favorite people to talk to. We've worked very closely over a lot of these years, and they've built an amazing business.

I think Chuck is the perfect next guest after you've just heard Tony Kalsi with the most recent four year case study, Chuck is the OG. The original.

When we first launched the Getting Listings program in 2005, or 2006, Chuck was the person who got the first listing from the program, before the course even ended, and has gone on to build an amazing business on the back of that, continuing to add to it.

He's a real student of the game. A real thoughtful, diligent executor, and I'm happy to share this conversation with you.

Welcome to the Listing Agent Lifestyle podcast. Today I want to share a very exciting episode I recorded with my good friend Tony Kalsi from Toronto.

We talk about the results he’s had from the getting listings program, and in the show notes is an infographic that goes with this episode.

What you're looking at is the results of a four year case study that we did with Tony Kalsi from September of 2013 to September of 2017 running a program we call Getting Listings.

It shows the expense, the capital investment of spending and sending the postcards and the newsletters to a very specific group of people. The outcome… $50,000 invested, $543,000 out the other end, an 11 times return on investment.

We're going to talk about it, we're going to dissect it, we're going to talk about the future of it and I think that you are really going to enjoy this premiere episode of the Listing Agent Lifestyle.

What’s even more exciting in now, almost 4 1/2 years later, Tony’s keeps having success with the program.