Ep071: David Bach

Today on the Listing Agent Lifestyle podcast I'm coming to you today from Phoenix, Arizona. I'm just about to go into a meeting where we’ll be sharing some cool stuff and I wanted to record this intro for you because we just did a podcast with our good friend David Bach.

David’s written several New York Times bestselling books. He's been on Oprah, he's the author of The Automatic Millionaire, and he has a new book coming out called The Latte Factor.

We spend a lot of time on the Listing Agent Lifestyle podcast talking about the business element’s of Getting Listings, Multiplying Your Listings, Getting Referrals, Converting Leads, and Finding Buyers. Well, this is an important part of the lifestyle elements too… Abundant Time, Daily Joy and particularly, Financial Peace.

I'm excited to bring this to you. We recorded it on our I Love Marketing podcast with Joe Polish, and as soon as we finished the interview, I thought, you know what? I need to bring this to our Listing Agent Lifestyle people. 

Read more

Ep070: Josh Schoenly

Today on the Listing Agent Lifestyle podcast we're talking with Josh Schoenly from Mechanicsburg PA.

Josh has been in the real estate community for more than a decade. He's been working with and training real estate agents and has built a nice community over the years.

He's been kind of getting the itch to be on the front lines and apply all the things he knows work. He's been listening to the Listing Agent Lifestyle podcast and has been inspired by seeing what's been happening with Diane here as we implement all of the programs and start to get results, so he jumped on board to start implementing.

He's really a disciplined executer with the ability to get things in action. He jumped right in with both feet in terms of starting a Getting Listings campaign, getting his Top 150 together, and getting his World's Most Interesting Postcard mailed out, so we had really great conversation about laying the foundation.

If you're at that point, ready to get started, then you're going to enjoy this conversation.

Read more

Ep069: Shep Gordon

Today on the Listing Agent Lifestyle podcast I've got a special treat for you.

I recently saw a Facebook memory of something that happened about two years ago. It was a trip to Maui when I was invited to come to a dinner at Shep Gordon's house.

Now Shep, for those who don't know, is the gentleman who's the subject of the movie 'Supermensch, the Legend of Shep Gordon' that was produced by Mike Myers.

This guy has had an incredible career. If you know who he is, you're going to be delighted to hear this. If you've never heard of him, just know that he is one of the most fascinating people in the world, and he has such an amazing sense of relationship's. He's been Alice Cooper's manager for 45 years now, maybe closing in on 50 years, and they've been together on a handshake deal, and it reminded me that everything we do as real estate agents is about building relationships with people, with our clients.

Going to his home on Maui, getting to spend time to get to know him was really one of the highlight in all the things I've been able to do, and this episode that we recorded for I Love Marketing was a chance to have a great conversation with him and talk about some of the marketing ideas behind the things he's been able to do.

You're going to enjoy really this episode. I can't wait for you to hear it.

Read more

Ep068: Cullen Wallace

Today on the Listing Agent Lifestyle podcast we're talking with Cullen Wallace from Seattle, and this is a really interesting episode because Cullen had been listening in on the podcast for a while, kind of investigating and looking around, and he decided to jump in to the program after a recent episode, and hearing about the results Diane was having from implementing the Getting Listings and the World's Most Interesting Postcard campaigns from our office here.

It's interesting because I know from talking with people that it’s very inspirational to hear the results others are getting… ‘I’ve been listening longer than Diane has been doing this and all of a sudden, here's Diane getting all these results. That could have been me…’

That's kind of where we're Cullen was at, so now he’s on board, we built out a really great plan for him to completely take over a very high-end area of Seattle. We laid it out step by step, exactly what to do, and I think that you're really going to enjoy this.

If you've been listening in on the sidelines, and you're ready to get in the game, this could be a great inspiration.

Read more

Ep067: Chris McAllister

Today on the Listing Agent Lifestyle podcast we're talking with Chris McAllister from Roost Real Estate in Columbus, Ohio, and this show has a really different approach because Chris brings up a really interesting point.

Most traditional real estate companies focus on only part of the picture, the people who are buying and selling. In reality, there's a good percentage of people who are renting homes, so Chris has shifted his focus to not only the transaction of real estate, but the bigger, broader picture of shelter.

We had a great conversation because that opens up so many other opportunities in terms of investors, property management and all the revenue streams that are possible by representing 100% of the shelter business.

Read more

Ep066: Eric Pruitt

Today on the Listing Agent Lifestyle podcast we're talking with Eric Pruitt, one of my neighbors here in the sunshine state, a little further down on the waterfront areas between Jupiter and North Palm Beach in Florida. 

We had a really great conversation about the real estate business. Eric's been a very successful realtor for many years, and I was fortunate enough to meet him when he came up and spent the weekend with us at our GoGoAgent academy last week.

I love to see someone who is excited about new opportunities and excited about trying something different. We talked about some of the Listing Agent Lifestyle approaches that will be good for Eric to implement, especially around Getting Listings, Finding Buyers and Orchestrating Referrals.

Read more

Ep065: Diane Lightsey

Today on the Listing Agent Lifestyle podcast we have an update with Diane Lightsey, who’s not only our GoGoAgent specialist working on my team here in Winter Haven, but she’s also a Realtor, acting as our secret laboratory, our development lab, running all of the programs that we have in GoGoAgent.com.

We'll check in with Diane periodically for updates and progress reports so you can see how her progress actually unfolds. Today we’ve got lots of exciting updates in terms of what's going on with Getting Listings, Finding Buyers and the world's most interesting postcard.

Read more

Ep064: Edgar Serratos

Today on the Listing Agent Lifestyle podcast we're talking with Edgar Serratos from the high desert in California.

We had a really interesting conversation today because Edgar's in an area where there's a definite migratory pattern. People are making the most of the cost savings or lifestyle change and moving from Los Angeles county into the high desert.

We talked a lot about that pattern and how he can position himself as THE realtor in that area using the Getting Listings program, and then finding buyers who are thinking about coming into the area

Having people on both sides gives him the chance to become THE Market Maker!

You have a similar opportunity in your area, so I think you're going to get a lot from this episode.

Read more

Ep063: John Gluch

Today on the Listing Agent Lifestyle podcast we're talking with John Gluch, head of a very successful real estate team in Phoenix. But here's the thing. John lives in San Diego!

We had a really great conversation about everything he's doing, running a high powered team of 200 homes a year, remotely.

Some really great opportunities unfolded for John throughout the call. There's lots of things they're doing right and maximizing their approach to generating now business. They're a sales organization that will connect with people. They're getting people on the phone. They're getting people into appointments. They're getting people into homes. But there's a big opportunity behind that to continue a relationship with the people who aren't ready to convert right now.

We had a great conversation about how to take all the things he's doing well right now, and amplify them by laying on top, the things we talk about in the Listing Agent Lifestyle.

I think you'll really enjoy this episode. It's a perfect conversation about high-end branding and the service approach we talked about here.

Read more

Ep062: David Jurek

Today on the Listing Agent Lifestyle podcast we're talking with David Jurek from Hundred Mile House, British Columbia up in Canada.

We had a great conversation. David's in a small market, a kind of resort, or a cottage area, where people are coming from a few hours away to have cottages on the lake.

We talked a lot about the advantages he has as a competing broker with a team of other agents working with him, and how to balance that personal production with being a leader and rallying to get the best from his team.

We covered three very specific things he can do to support everybody and benefit from the 'rising tide' that will lift the whole team.

I'm excited to see how it all plays out. He's got a lot of balls in play, and he's making all the right moves. I'm confident this is going to be a great experiment for him.

Read more